
Serif vs. Sans-Serif Fonts: Why Font Choice Matters in Dementia Care
When we communicate with people living with dementia, every detail counts — even the font we choose. The shape of letters, the spacing between words, and the overall clarity of printed materials can impact whether a message is helpful or frustrating.
If you’re creating signage, labels, visual cues, schedules, or handouts in a long-term care setting, the difference between serif and sans-serif fonts isn’t just about style. It’s about accessibility.
What’s the Difference?
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Serif fonts have small “feet” or strokes at the ends of letters. (See ‘Friends’ sign.) Common examples: Times New Roman, Georgia, Garamond.
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Sans-serif fonts don’t have these extra strokes. (See ‘No Problem’ sign.)
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They appear cleaner and more modern. Common examples: Arial, Helvetica, Verdana.
For the General Public: Serif Can Be Easier to Read in Print
Serif fonts are often used in books and newspapers because the extra strokes help guide the eye across lines of text. They can improve readability in long-form print for readers with intact visual and cognitive function.
But dementia care is different.
Font Choice Matters
For People with Dementia: Sans-Serif Fonts Are Strongly Preferred
Research and design standards for dementia-friendly environments consistently recommend sans-serif fonts. Here’s why:
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Simpler shapes are easier for the brain to process — especially when language abilities are declining.
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Fewer distractions help reduce confusion or frustration while reading.
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More distinction between letters (like I, l, and 1) helps prevent misreading.
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Better visibility at larger sizes and higher contrast (especially for signs and schedules).
According to design guidelines from groups like the Dementia Services Development Centre (University of Stirling) and several dementia-friendly architecture guides, Arial and Helvetica are top choices for signage and written communication.
Font Choice Matters
Tips for Maximum Readability
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Use larger font sizes (14pt and above for documents; much larger for signage)
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Ensure high contrast (e.g., black text on white or yellow background)
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Avoid italics, script, or decorative fonts
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Stick to consistent font use — don’t mix styles on the same page
Choosing a font may seem small — but in dementia care, clarity is compassion. When we remove barriers to understanding, we reduce anxiety, support independence, and create a calmer environment for everyone.
A simple font change can turn a confusing hallway into a familiar path — or a frustrating schedule into a moment of reassurance.
More great tips in:
Montessori Dementia Training: Principles and Practices for Daily Connection